IGTM’s growth demonstrates resilience to economic downturn

The economic situation is a topical subject on everyone’s minds at the moment with threats of having to tighten the belt when it comes to overseas travel predominant throughout the media. The travel industry in general has been hit hard. However, the fact that the International Golf Travel Market has been sold out since September demonstrates a certain resilience from golf travel to the current economic downturn.

The 11th International Golf Travel Market, the world’s premiere golfing exhibition, has experienced a dramatic increase in both the number of countries represented year on year and the number of exhibitors, demonstrating the fact that countries are increasingly seeing the potential of golf tourism. This year’s event, which takes place in Andalucía from 17-20 November 2008, sees representation from 63 countries, plus an impressive total of 440 exhibitors.

Mark Walsh, Group Exhibition Director commented, “IGTM 2008 has attracted over 1,300 golf tourism professionals from 63 countries, the largest in the show’s 11 year history, indicating that in the current difficult economic environment the golf tourism industry is looking to meet the economic challenges in a proactive, positive manner both now and for the future.”